Turkey Taste Test
Ad for Joule Sous Vide released for Thanksgiving 2018.
Role: Camera Operation, Editing
Camera Operators: Reva Keller, Brian Oh
Editing: Reva Keller
Location Audio: Patrick McBride
What’s For Dinner? Just Ask.
Ad for Joule Sous Vide announcing new voice control capabilities.
Role: Camera Operation, Editing
Camera Operators: Reva Keller, Canh Nguyen
Editing: Reva Keller
Location Audio: Garrett Parker
Dinner’s In The Bag.
Joule Ready Sous Vide Starters were a line of shelf-stable sauces designed specially for sous vide cooking. Delivered pre-portioned in a sous vide-ready bag, each SKU featured unlockable digital content and step-by-step instructions accessible via the Joule App or a QR code on the bag.
I shot and art directed product videos, marketing photography, and step by step cooking content for each sauce, to implement in campaigns that acquired 10,000+ customers within 3 months.
Additionally, I worked closely with a print designer to define photo art direction for the product line, which placed in the 2019 Dieline Awards for packaging design.
Role: Video Production, Editing, Photography
